Skip to content

The most important sales call is to your own sales people.

April 16, 2012

The Pittsburgh Tribune-Review just launched our Garage Sale program, and boy did they do it right! I love to see newspapers fully embracing our products and putting every effort toward making them successful. Pittsburgh knows that the most important sales presentation to make is to their own sales force. Without the buy-in of sales reps who will undoubtedly be responsible for the sales success of the program, the likelihood of a high ROI is slim. Knowing my Classified Management background, and the fact that, well, I happen to know our programs pretty well; the Tribune reached out to me to launch the program to their sales force. I was pumped…they were excited about the program (especially the mobile component)…and now, I can’t wait to track their success!


For industry news and fun tidbits, follow me on Twitter: @aprildauzat

No comments yet

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: