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Need a ride to WCAA?

September 24, 2010

Classified Concepts will be making an appearance at the Western Classified Advertising Association Annual Conference this weekend.

The show will take place in Anaheim, California and the theme is ‘What’s around the next turn’. As those of you who met us at shows before will know, we like to take a theme and run with it, so expect lots of directions, signs and the occasional taxi cab to take you around the show.

WCAA Conference 2010

WCAA Conference 2010

We firmly believe that clients who have worked with us have found us to be the taxi, chauffeur, guide and mentor. Not only do we show you what is around the next turn but we work with you to help you get there in the most cost effective and comfortable way. We have introduced locator maps, online locator maps, mobile texting and smartphone apps to our clients in a busy 8 years that has seem huge changes in the technology and in the newspaper industry as a whole.

Take this from Michelle Ackerman, formerly with the Denver Newspaper Agency (where she worked with Classified Concepts on their locator programs in 2004), and now a client with the Colorado Springs Gazette. “At a time when realtors are much more careful with their marketing dollars….they continue to support our open house programs because they know they get results,” she revealed. “And in spite of a decline in classified advertising, we continue to deliver our Garage Sales each week with great readership – we know that the online locator helps to protect that business”.

Pete Sproul, April Dauzat and Sarah Sinclair will all be making appearances at the conference,  so don’t be afraid to drop by the booth and ask for a sedan chair / taxi cab / limousine / piggy back ride around the conference to save those tired feet.

And if you can’t make it to Anaheim, you can find out more about finding your way to new classified revenue opportunities – email us and we will be happy to help!

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